The resulting mobile application successfully expanded Giftmall’s digital presence, providing users with a convenient platform for managing gift certificates. The app became the largest marketplace for gift certificates, offering an extensive catalog of popular brands and instant gift delivery capabilities. The solution proved effective for both personal and corporate use cases, supporting loyalty programs and marketing campaigns. Users gained the ability to easily manage their gift cards, track orders, and receive timely notifications, while businesses received a dependable tool for implementing their reward and motivation programs.