About project

Certiona gift certificate app redefines modern gifting through convenience and personalization.
Users can easily purchase, send, and redeem gift cards from their favorite brands. Moreover, the built-in AI chat assistant suggests gifts based on recipient preferences, making the process more meaningful.
In addition, the platform supports instant delivery via email or SMS, offering speed, flexibility, and security.
As a result, Certiona makes gifting smarter, faster, and more personal for any occasion – birthdays, holidays, or milestones.

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🧩 Development Outcomes

📅 Time to Market – 3 months for MVP
🚀 Releases – 1 release at launch, then 3 weekly

📈 User Engagement

👤 MAU – 10K
📊 Retention – D1: 33%, D7: 17%, D30: 9%
Avg. Session – 4 minutes
🔁 Sessions/User – 3
New Users/Paid Users – 22%

🌍 Demographics

📍Top Locations – USA, UK
📱Devices – 43% Android, 57% iOS

Key Features

AI-Powered Gift Suggestions

Get personalized gift ideas tailored to your recipient’s preferences with our intelligent chat assistant.

Instant Delivery

Send gift certificates instantly via email or SMS for quick and hassle-free gifting.

Wide Brand Selection

Access a vast selection of popular brands and retailers to suit any occasion.

Easy Redemption

Redeem gift certificates effortlessly online or in-store with a simple code.

Secure Transactions

Enjoy a safe and reliable platform for all your gift certificate needs.

Our Role

Our team transformed the Certiona concept into a full-featured mobile experience.
We designed the system architecture using Flutter and a secure backend infrastructure.
Furthermore, we implemented an AI-powered recommendation engine that personalizes gift suggestions.
Additionally, our developers integrated instant delivery via email and SMS, enabling quick, flexible sharing.
Finally, the app supports safe transactions, clear redemption flows, and scalable backend performance – all focused on user simplicity.

Challenge

The traditional gift certificate market was fragmented and inconvenient.
Users had to visit multiple websites to buy cards and lacked personalized help for choosing the right gift.
Therefore, the client needed a unified mobile platform that could integrate major brands, deliver AI-based suggestions, and ensure fast, secure gifting – all while maintaining top-tier performance and scalability.

Solution

To meet these needs, we built the Certiona gift certificate app – a smart, user-centric platform that centralizes the entire gifting process:

  • AI-powered gift assistant that analyzes preferences and recommends ideal options
  • Unified brand catalog for quick browsing and purchase
  • Instant delivery via email or SMS with flexible scheduling
  • Secure transactions powered by trusted payment gateways
  • Simple redemption through clear, easy-to-use codes
  • Clean, responsive design optimized for effortless navigation

Moreover, the scalable Flutter + Firebase architecture ensures smooth growth, fast performance, and long-term stability.

Results

Certiona successfully streamlined the digital gifting experience.
Users now enjoy personalized AI suggestions, instant delivery, and seamless gift redemption in one app.
Consequently, the platform reduces friction and sets a new standard in digital gift management.
Ultimately, Certiona truly represents the future of gift certificates – uniting brands, personalization, and simplicity into one innovative experience.

Stack of technologies

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Eldar Miensutov
Founder
Elsa Braun
Account-manager

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